leaf-bg

Learning Outcome #1

Conceptualize, Design, and Develop Interactive Media Products

You create engaging concepts and translate them into interactive validated media products by applying user-centered design principles, visual design techniques and by exploring emerging trends and developments in media, design and technologies.

Evidences

star
Portfolio
star
Reading Guide
star
3D Visual Representation
star
Brainstorming
star
Concept Document

Portfolio

Link: Figma Prototype

Introduction

I created a new version of my Figma portfolio that presents my idea more professionally while maintaining my personality and branding through my website design.

Inspiration

I conducted benchmark creation and design pattern search using existing websites such as Pinterest and Behance, which allowed me to see the trends for a cleaner and minimalist approach to design that gives a professional feel to the users.
img

Mood Board

From here, I created the mood board for the website. I focused on using sea-related colors, clean text styles, and short content to integrate my concept of a “Tropical Coast” then a clean and minimalist approach to the layout.
img

First Iteration

Then I proceeded to create the Lo-Fi prototype of my website, which was made from the website I collected and an example provided by the teacher. I found that I want the structure of my portfolio to be straightforward. So, I aim for elements such as photos of my works, concise text, and enough negative space to ensure that my audience will experience the brand identity of the “calmness” of Tropical Coast.
img

Feedback

img

Second Iteration

For the second iteration of the Lo-Fi structure, I removed the project information to make it less wordy and lengthy. Then, the reflection and “what have I done” section is merged.
img

Third Iteration

The third iteration is the creation of the Hi-Fi prototype. After reviewing all the possible layouts and structures I have for the portfolio, I started to implement the elements that align with my theme, “Tropical Coast,” and the existing design of my inspirations. The sea inspires the main homepage, showcasing a moving GIF of waves near the shore. Additionally, elements of waves, sands, tropical leaves, and seashells are incorporated as one of my inspirations from Pinterest. To ensure that the design remains minimalist, the boxes and the roundings of corners are uniformly applied, and the fonts used are clean and robust in their features to maintain a professional look.
img

Feedback

img

Fourth Iteration

For the fourth iteration, I implemented a new structure to merge the information of the projects and learning outcomes; therefore, I removed the supposed pop-up page for project information and merged this with the learning outcomes from my portfolio. I simply implemented a dropdown area for the evidence and projects in the learning outcomes, which will showcase more details of that specific evidence when the users click it.
img

Feedback

img
After receiving approval for the overall design, I proceeded to code my website. I coded the website's layout, texts, and animations. The website must be coded correctly so the needed actions and interactiveness from Figma can also be seen on the website. Other details and the process of my coding process may be viewed here.

Reading Guide

First Iteration

I first made the reading guide in word format, which is composed of information about myself, what I want to achieve in the future, and projects I worked on previously that I want to showcase. I added clean, professional designs to avoid a word-heavy document before moving it into the InDesign layout.

Link: Reading Guide v1

Feedback

img

Inspiration

I browsed through Pinterest to find inspirations related to a tropical theme and beach vibes (this is what I'm going for). I decided to create a Pinterest board where I compiled everything to get an overview of my design inspirations.

Link: Pinterest Board

Second Iteration

For the redesign, I focused on keeping it similar to my portfolio theme while maintaining a professional look. My color palette includes blue and yellow (not in high contrast) because I want to incorporate lively colors instead of low-saturated ones. I made sure to add page numbering to important content sections, such as Introduction, Studio Branding, Client Project, and Burden of Proof, so the reader will know the sequence of each page.

Link: Reading Guide v2

3D Visual Representation

Introduction

I created a 3D visual representation of the idea that our group had been able to brainstorm together. To make this piece, I collaborated with my 2 groupmates, and together we brainstormed the topic we wanted to create in 3D. From here, we decided to focus on the idea of synergy and fun.

Process

So I started by using a research method called Benchmark Creation, where I browsed online for inspiration related to the concept of synergy and fun, and I was able to see pictures of mascot hands and puzzle pieces. Then I also looked at the website that our teacher suggested and found things like Puzzle Pencil Holder and Modular Puzzle Containers, which strengthened our idea of using the puzzle pieces as part of the design we wanted to create.
img
We showed our ideas to the teacher, and from there, the group wanted the logo to be interactive and resemble puzzle pieces. I then created our sketch, designing the edges to look like interlocking puzzle pieces. That's where I proposed that the X serves as the missing piece.
img img
To validate our work, we showed the teacher our final idea; he said he liked the concept for 3D visuals.
img
For the finalization, I used Blender to make the 3D model. After finishing the design, I showed it to my groupmates, and they liked it. Currently, I am waiting for the pieces to be printed.
img img img

Brainstorming

Introduction

Our group brainstormed for ideas we have in mind on what we're planning to do for the project. To guide this process, we used 2 different techniques: Brainwriting and Lotus Blossom.

Brainwriting

Together with 3 other members who were present that day, we first conducted brainwriting which involves discussing ideas to create the best solution. We answer the question: “How can we make fast fashion less attractive amongst teenagers?” So from our brainwriting, we gathered: seek workshops, encourage youth to purchase from second hand/thrift stores, promote timeless clothes and storytelling.
img

Lotus Blossom

After the brainwriting, we then proceed to lotus blossom with all members present. Since the same central design idea (from brainwriting) applied to this method, we divided it into 3 aspects: usability, technology, engagement. This allowed us to have a more detailed discussion of how we can spread awareness, promote timeless clothes, have workshops, and other activities we can do.
img

Concept

After the Lotus Blossom technique, we came up with 3 concepts.Then, we created subgroups and did research on our chosen topics. Mariana and I are in the same subgroup and our concept is “Promoting sustainable clothing by creating a special label, which is an “Eco-score” for clothes”. This is determined by the sustainability and production of clothing brands.
After conducting research, I created a price tag and wash tag to have a creative representation of Mariana and I's eco-score concept. I color-coded the price tag, added an app-inspired rating and included an eco-score label, while the wash tag also displayed the eco-score label, with 'A' representing an environmental-friendly product and 'E' as the lowest rating.

Link: Figma Prototype

img